Last week in a sun-soaked London park, Lara Acosta, a fellow writer, called me out. "You’ve changed your tune on AI," she said. She was right. For years, I've said writing with AI is stupid. And guess what? It still is. Literally. Writing is thinking, which makes outsourcing it dumb.Wrestling with words creates clarity. And in a noisy world, clarity is king. But we writers face a glaring problem: Time. You’re both artist and entrepreneur. You're drowning in tasks. Writing, marketing, building, selling, and fulfilling. Most successful writers I know barely write anymore. They're too busy running their business. But I've been writing more than ever, while making more money…with less stress. How? Augmenting with AI.For reference, since January: 3 new products, half a book written, consistent content across multiple channels, 1-2 launches per month, 2 separate high-ticket programs. …With nomading. And in a week, I’m releasing Productize Your Knowledge, which is one of the best products I’ve built. Purely because of AI. You have so much power at your fingertips. So much leverage to tap into. Consider products. Digital products are a fantastic way to earn with your mind and not your time. But last year, it would have taken me months of hell to create something quality. Then I’d be burned out for weeks and dread the next project. This year, 3 products have been a (relative) breeze—a genuine joy to build. Certain processes that used to take weeks—market research, competitor analysis, framework design—take a couple of hours. And the admin work? Phoar. My assistant and I have never been happier. Scripts and slides were a nightmare last year. But with Claude combined with Gamma, you can create a high quality presentation with a few clicks. Same for every bonus, worksheet, and template. This has helped me give my audience 10x more value whilst maintaining my already dubious hairline. So hell yeah, my stance on AI has changed.It’s like upgrading from a bicycle to a Ferrari. You can carve out a great name in your niche, serve your audience well, and build a profitable business without needing a big team. And if you’d like to unlock more freedom through products, I got ya back. You’d love Productize Your Knowledge. It’s 3 years of product-building compressed into 4-step, quality-focused, AI-augmented system. You’ll see how to find profitable problems to solve—even if you have a small audience… How to deliver your product live (so you don’t create something nobody wants)… And how to build a quality final product that people will love to buy. I’ll be holding a bonus live training called, “The Engineered and Evergreen Marketing System” for students too. The launch is next Friday, July 4th—it’s available for just 5 days because I want to work closely with students to help them build their products during the summer. Join 1,600 people on the waitlist here. AI isn’t killing writers. It’s making them the kings. Kieran P.S. I’m not the first person to mention building products with AI. But I’ve bought the popular courses. I was very disappointed (and relieved because I knew I could do it much better). Most AI-first products turn you into a generic clone that lacks personality. But a product is a relationship-building asset. They are digital representations of YOU. Inside Productize Your Knowledge, I show you how to use AI to AMPLIFY who you are, not erase it. So it turns followers into fans - and customers into clients. Let me help you stand out in the sea of noise: https://kierandrew.kit.com/7cdd7fd05f |
On a mission to become a better writer, thinker, and entrepreneur • Ex-dentist, now building an internet business (at ~$500k/year)
“Zero.” My assistant said. “What?” I replied. “Nobody.” “Are you sure?” “Yes.” 2 weeks ago, my 33-day email course, 1% Writer, finished. I’ve been busy preparing Productize Your Knowledge, so I haven’t tracked the data. Today, I asked my lovely assistant, Vim, about refunds. It was our most popular launch, 559 students joined. With typical refund rates of 2-5%, I expected a fair few. But Vim confirmed: Zilch. Nada. real-life footage of me on Zoom I’ll be honest Reader… I walked around that...
"$500 for two social media posts?" My friend nearly choked on his beer. It’s Summer 2022. I've just told him about my latest client payment as we enjoy the sun. “… Damn.” He replied, impressed. We both go silent, thinking about what we’d usually do for $500 as a dentist. Needles, pain, blood, stress, sore necks. The idea someone just paid me to… write words? Ridiculous. And yet.. I ‘fired’ my client after those 2 posts. Why? Because every word I wrote for them was a word I didn't write for...
"Has AI killed the course business?" I’m on a cohort call. The question dropped like a lead balloon. 7 faces stared back, waiting for my response. They’d invested $2,997 and months of time to create a course. I knew this moment was coming—recently, a wave of entrepreneurs had begun declaring the death of courses. “AI has changed the game.” They say. And you know what? They’re right. But they’re missing the real story. AI hasn’t killed courses. In the same way it hasn’t killed writers or made...